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Reelly × Ohana: Strategic Partnership

This collaboration is about building a structured and scalable sales infrastructure for all shareholders.

March 25, 2026
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Reelly × Ohana: Strategic Partnership

We are proud to officially announce our strategic partnership with Ohana Development.

This collaboration is about building a structured and scalable sales infrastructure for all shareholders.

What this collaboration includes

  • Clear cooperation between brokers and the developer
  • Dedicated Agent Care support
  • Education that strengthens market positioning
  • Technology and tools that improve performance

Clear and organized cooperation

A structured approach is introduced for agencies and the developer to work together.

A dedicated Agent Care team will:

  • Collect feedback
  • Manage requests
  • Quickly solve issues

The goal is to make cooperation:

  • Transparent
  • Easy to understand
  • Fast in response
  • Consistently high in service quality

Educational support for agents

Practical and interactive training programs help agents:

  • Quickly understand the advantages of the Abu Dhabi real estate market
  • Clearly explain them to clients

Applicable both:

  • Inside the UAE
  • Internationally

Technology and market tools

Agents get free access to technology and market data tools that help:

  • Confidently present Abu Dhabi properties
  • Support investor conversations with real data

Digital tools in everyday work

Simple and effective digital tools are introduced into agents’ daily work to help them:

  • Work faster
  • Provide better service
  • Give more professional advice to investors

Why it matters

This partnership is designed to build a structured and scalable sales infrastructure — not just a marketing initiative.

It helps developers:

  • Accelerate sales velocity through the growth of active, engaged brokers
  • Increase broker performance through structured support and tools
  • Drive repeat transactions through a professional partnership experience

By improving the way brokers work with the developer, it improves the speed, quality, and sustainability of sales.

This is about building a long-term distribution advantage — not just closing individual deals.

What does not change

To be clear for agencies:

  • You communicate directly with the sales department
  • Your commissions remain within the general remuneration system with access to additional bonuses
  • No data on transactions or customers is collected

Outcome

The goal is simple: accelerate sales velocity and build a long-term distribution advantage.

Abu Dhabi is entering a new phase.
Structure wins.

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